MG Live @ Silverstone
We worked with MG Motor UK at MG Live 2023. An event showcasing both Hybrid and Electric models. Our events team produced and managed the event from start to finish.
Our event hostesses were responsible for handing out merchandise, booking test drives, collecting data on iPads, and informing clients about the 5 x display cars: MG3, MG4 Trophy, MG5 Trophy, and HS Petrol.
Our event management team looked after branding, event production and bringing the event to life.
Throughout the MG Live at Silverstone weekend, there is a complete racing schedule on the Silverstone circuit, in addition to the show field, trade area, live music and other attractions. The MG Trophy is one of the most competitive single-make club competitions in the UK.
The highlight of the weekend was the debut of MG Cyberster sports car available in September 2023!
MG Live is a celebration festival weekend with live music, trade stalls, village green and the biggest MG car displays on the planet! This year marked the 60 years of MGB at the world’s largest MG event.